No other firm specializing in the Asian-American market offers the expertise and comprehensive PR capabilities that we do. IW Group’s team of strategic planners, translators, media experts and web-interactive staff all work closely with our public relations operation to create public relations programs that are seamless, integrated and results-driven. We believe that PR should be positive with measurable results.

All of our programs are designed to achieve the best ROI for our clients. Through our proprietary Asian Integrated Media Services (AIMS), a wholly owned subsidiary of IW Group, we offer the only comprehensive Asian-language media monitoring, ad clipping and newswire service in the country. Our clients rely on AIMS not only to help them understand and gain a foothold in the vast Asian-American media market, but also to gauge what is being reported about them, their industry and their competitors.

Our public relations services include:

  • Media Monitoring
  • Media Relations/Training
  • Government/Constituency Relations
  • Community Relations/Outreach
  • Corporate Relations
  • Crisis Communications
  • Partnership Marketing
  • Event Coordination and Planning
  • Strategic Planning, Research and Development
  • Collateral Development
  • Translations and Adaptations
  • Trans-cultural Sensitivity Training